Pantone Color of the Year

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It’s “color of the year” time again, and Pantone selects a dark, vibrant red/magenta tone for 2023

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“PANTONE 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.”
— Leatrice Eiseman, Pantone Color Institute

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Magenta birds perch merrily in Volver La Californie embossed vinyl wallpaper from Elitis (above, below)

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Magenta and other bright colors combine in this Ethiopian-made Gey Pillow from Design Within Reach

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Soft magenta velvet covers the mid-century modern curvy Edith Sideboard from Essential Home

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1920s French dining chairs featuring magenta velvet upholstery and painted frames, from 1st Dibs

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Beautiful cochineal stripes irregularly painted on Kintaro dinner service, available from Oka

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Ralph Lauren’s fabric Blackstone River Blanket — Cochineal in wool partially covers this leather armchair

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British wallpaper from Morris and Co: Simply Strawberry Thief in Madder

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